Club Leadership Business Management School

USA Swimming offers this unique workshop for club coaches and board members to learn how to be effective in leading and governing their teams. Coaches and board members work together in learning about new strategies to improve their clubs.


The CLBMS 201 course and is a companion to the CLBMS 101 online course. Please register and take CLBMS 101 prior to registering for CLBMS 201.

CLBMS 101 Information

The CLBMS 101 course is an introduction to Club Leadership. This course is a great orientation to good team governance practices. The online course takes about one hour to complete.
The 101 Course is Divided into four lessons
  • The Big Picture
  • Starting a Club
  • Leading and Running Your Club
  • Evaluating Your Club


Upon completion, a printable certificate is available.


It is also strongly encouraged for all existing club leaders to take this course. Some teams have required all new people in leadership roles to take this free course as part of an orientation process geared toward good team governance.
New Club Requirements

The 101 course is required for all new clubs prior to membership. The following team representatives must complete the 101 online course and submit certificates of completion.

  • Non-Profit Organizations – Head Coach and Club President (or President’s designee)

  • Institutionally-Owned Clubs – Head Coach and his/her supervisor (or supervisor’s designee).

  • Privately or Coach-Owned Clubs – Head Coach and Owner. If Head Coach is the owner, 2nd participant is designated by the Head Coach.

Note that prior to the second year of club registration, club representatives are required to attend the in-person CLBMS 201 course (formerly just called CLBMS).

CLBMS 201 Information

The CLBMS 201 course is the second part to the online 101 course. This session will go further in-depth and require engagement and interaction with the presenter and other attendees.
Save the Date


WHAT: Virtual CLBMS 201 Course


2022 DATES: January 22, April 19, June 11, 2022 & October 15


TIME: 11:00a.m. - 3:30p.m. EST



Registration will be available soon. Participants will be required to be USA Swimming members in good standing.


For more information about the Club Leadership & Business Management programs contact your Zone Consultant.
Juan Caraveo
Manager, Western Zone Team Performance & Business Operations
Brendan Hansen
Director, Teams Services
Jay Chambers
Manager, Central Zone Team Performance & Business Operations
Kaitlin Pawlowicz
Manager, Eastern Zone Team Performance & Business Operations